Privacy Policy
Last Updated: 2026
Northern Luck ("we," "us," "our," or "Company") operates the website northernluck.com. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all related content, functionality, and services offered thereon (collectively, the "Site").
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site. By accessing and using Northern Luck, you acknowledge that you have read, understood, and agree to be bound by all the provisions of this Privacy Policy.
Information We Collect
We collect information in various ways, including:
- Personal Information: When you voluntarily provide it to us (e.g., your name, email address, and cryptocurrency wallet information when signing up or contacting us)
- Technical Information: Your IP address, browser type, operating system, and device identifiers
- Cookies and Similar Technologies: Data collected through cookies, web beacons, pixels, and similar tracking technologies
- Usage Data: Information about how you interact with our Site, including pages visited, links clicked, time spent on pages, and referral sources
- Affiliate Tracking Data: Referral identifiers and conversion data related to affiliate commissions
How We Use Information
We use the information we collect for the following purposes:
- To provide, maintain, and improve our Site and services
- To analyze Site usage, performance, and user behavior through analytics
- To track affiliate referrals and calculate commissions
- To send you promotional materials and updates (with your consent where required)
- To respond to your inquiries and customer support requests
- To comply with legal obligations and enforce our Terms of Service
- To detect, prevent, and address fraud, security issues, and technical problems
Cookie Policy
We use cookies and similar tracking technologies to enhance your browsing experience. Types of cookies we use include:
- Essential Cookies: Required for Site functionality and security
- Analytical Cookies: Used to understand how visitors use our Site (e.g., Google Analytics)
- Affiliate Cookies: Track referral sources and affiliate performance
- Marketing Cookies: Used for retargeting and promotional purposes
You can control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling essential cookies may affect Site functionality.
Third-Party Links
Our Site contains links to external websites, including casino operators and affiliate partners. We are not responsible for the privacy practices, content, or policies of third-party websites. We strongly encourage you to review the privacy policies of any third-party site before providing personal information or engaging in transactions. Your interactions with linked casinos and betting platforms are subject to their respective privacy policies and terms, not ours.
Your Rights
Depending on your location, you may have certain rights regarding your personal information:
- Access: You may request access to the personal information we hold about you
- Correction: You may request correction of inaccurate or incomplete information
- Deletion: You may request deletion of your personal information, subject to legal obligations
- Opt-Out: You may opt out of receiving promotional communications by following unsubscribe links in emails or contacting us directly
If you are a California resident, you have additional rights under applicable California privacy laws. To exercise any of these rights, please contact us using the information provided in the Contact Us section below.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. When information is no longer needed, we will securely delete or anonymize it. Affiliate tracking data and cookies are typically retained for periods specified by our analytics and affiliate tracking partners, generally ranging from 30 days to 2 years.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about our privacy practices, please contact us at:
Northern Luck
Email: privacy@northernluck.com
Website: northernluck.com
We will make every effort to respond to your inquiry within thirty (30) days of receipt.